2012-2016- The Fisher Era

The Rams are already making a positive impact in the Los Angeles community

It came to my attention that not many Los Angeles Rams fans were happy with my feedback regarding the team’s direction. While I refuse to take back my comments, because I believe it is reality, I will say perhaps I have been too negative. The team’s current state and opinions aside, the Rams being back in Los Angeles has been beneficial to the community.

Many fans are not willing to admit it, but Los Angeles is a sports town. Football continues to be one of the most highly viewed sporting events from within the city. UCLA and USC may have attempted to fill the void for over two decades, but it’s still not the NFL, and most importantly, it isn’t Rams football. Loyal fans have stood with the team since they departed to St. Louis, and even some that swore them off have once again seen the light and remembers the glory days.

True, not everyone in the region has converted into a Rams fan, but the common consensus is that they are still genuinely happy that the Rams are back, even if they are Raiders, 49ers or Chargers fans. Even some of these fans are slowly, but surely ridding themselves of another team’s gear in favor of donning the Rams’ blue and gold.

The Rams are becoming the norm in L.A. If you were to ask me where to find any Rams gear a few years ago, I’d tell you two places: the local swap meet or online. Now, I can actually find gear anywhere. I even found shirts, sandals, flags and other Rams related items at a local Vons supermarket. I seriously cannot remember seeing any Rams gear at a supermarket, except maybe Super Bowl XXXVI.

Participating in the tailgates are true “Kodak moments.” You see older generations smiling from ear-to-ear, reliving the memories of tailgating at the Los Angeles Memorial Coliseum with their loved ones. Their children have grown up and are now able to pass down these blessed/cherished moments to their own children. It’s seriously as if time had skipped two decades, and fans are doing what comes natural.

Thus far this only seems to benefit Rams fans, so where does the community actually benefit? Due to it being a “feel-good” story, and news ratings can’t spike unless some sort of tragedy is happening, much of the team’s contributions to the community have gone unnoticed.

One example happened back in May, where the Rams received word that a local high school football team was robbed of hard earned fundraising money for new football gear. The Cleveland High School football team lost nearly $8,000, but Rams’ mascot Rampage and DE Robert Quinn surprised the school by donating tons of gear. A nice ending after all, now where’s the car chase?

A more recent event had the Rams raising money to grant wishes for children living with potential terminal conditions. “Los Angeles Rams Night of Wishes” was a continued contribution to the Make-A-Wish Foundation. Being part of such a large community, any kind of help is appreciated and seeing that many of the players attending the event shows how much the team in genuinely cares for such an important cause. Hopefully this is the start of many more wishes to be granted.

There are plenty of other donations, including some that the players themselves have donated individually. This is also not including the upgrades that the team made to UC Irvine and Cal Lutheran University as a token of their appreciation for letting the Rams use their facilities as the team awaits their new practice facility to be fully developed. No matter which way you spin it, it’s just great to have the Rams back in the Los Angeles community. I personally look forward to seeing the next good deed the team/players decide to do.

Source: Dailynews.com, Styleandsociety.com

You can follow Johnny Gomez on Twitter @Johnny5not6. Be sure to follow Rams Talk on Twitter @TalkRams.

 

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